Their website was not built with search engines in mind, therefore a re-alignment of the entire website file structure was required (not a website re-design), and a SILO SEO strategy was implemented to help boost rankings for the key products.
Decreased Google Adwords spend by 43% due to organic rankings
Drove about 78 sales per month (after 3 months of implementation)
Re-aligned the website structure so search engines can easily index / crawl all pages
Increased website traffic by 17%
About 88% of total web traffic came from organic search (SEO)
Implemented a SILO strategy to assist in boosting the keyword density for each category
Increased keyword visibility on Google.co.za by 1300%
Optimised the entire website for 5 major search engines
Increased the website presence on search engines by 41%
Ranked 32 keywords on the first page across 5 search engines
